01
Mystery Experience & Performance Assessment
Evaluation based on proprietary criteria, covering the overall experience, operational performance and critical touchpoints.
Signature Program
AGS Mystery-to-Excellence Program
Beyond the Mystery Guest. From Insight to Improvement.
Designed for: Hospitality Properties · Tourism Businesses · Destinations
“AGS Mystery-to-Excellence” signature program focuses on aspects that go well beyond a standard Mystery Guest visit. Using a proprietary set of evaluation standards developed by our consulting company and grounded in best practices across hospitality, destination management and business performance, we extend conventional assessment criteria. Using advanced digital tools and data-driven insights, we review overall performance and identify key areas for improvement. The findings are translated into a clear improvement plan, followed by targeted training programs designed to address the identified gaps.
The 4-Phase Approach
02
Findings & Improvement Roadmap
Key strengths, gaps and priority areas are identified and translated into actionable recommendations and a clear improvement roadmap.
03
Targeted Training
Training is developed directly around the findings, focusing on the specific capabilities, performance gaps and improvement priorities identified.
04
Marketing & Positioning Review
Review of current marketing, communication and engagement activities, with recommendations to strengthen visibility, positioning, audience engagement and conversion.
What Makes the AGS Mystery-to-Excellence Signature Program Different
AGS-Developed Evaluation Standards Based on Hospitality, Destination & Business Best Practices
Digital Tools & Data-Driven Insights
From Findings to Action, Improvement & Targeted Training